Fabia Matveev
Fabia's illustrative passion lies in digital vector illustration. Her work is characterized by a flat, minimalist style with a contrasting color palette. She skillfully combines geometric shapes and structures with free, flowing forms to create a playful yet clear look. Fabia has not only an eye for design but also an accurate and conceptual approach to her work, surely shaped by her studies in graphic design.
Fabia earned her diploma in communication design at the University of Art and Design in Offenbach am Main and subsequently worked at a design agency. Her education and professional experience have given her a profound understanding of graphic design principles and tools, which she cleverly applies in her work as an illustrator.
An impressive example of her conceptual work is the design concept "Curious", which she developed for the 25th-anniversary conference of the Institute for Sex Education. Here, Fabia not only created the conference logo and the illustration concept but also developed creative key visuals based on colloquial euphemisms for sexual terms. This project impressively shows how she can present complex and sensitive topics appealingly and understandably through illustrations and design.
Another highlight in her portfolio is the "Gender Balance" campaign for Lufthansa Cargo. For this project, Fabia created the concept and various infographics to support the internal campaign aimed at increasing the proportion of women in management positions to 30%. This example demonstrates how she effectively conveys complex ideas and messages with her illustrations and design skills.
„Whether administrative or creative, it was and is always very easy with you!“Inga Girmann / Leo Burnett